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Bring back the Tec!
By SneakerFreak | January 24, 2009
WITH the underground now truly overground, it seems there’s nothing alternative out there anymore.
House music, back in the 80s was vilified by the Daily Mail hordes, but now accompanies car ads. Even the original punk prince, Johnny Rotten, has sold out and is selling butter!
So with those pearls of wisdom, Sneakerfreak reckons it’s time to champion what is still truly alternative, such as brass band music, the Wurzels and Hi Tec trainers.
OK Adidas and Nike do have some great vintage styles out, but let’s face it, no one wears Hi Tec, even your dad’s ditched them in favour of Reebok classics – a true sign of being alternative!
Hi Tec was founded in 1974 in the appropriately named village of Shoeburyness, in Essex, England, with the companies success growing from the breakthrough design and development of Hi-Tec’s first ever shoe, The Squash, specifically designed for the then fast growing game of squash.
A truly fantastic shoe, The Squash, back in its heyday sold millions across the globe. Ok no one famous ever wore them, but that’s their true appeal, ditch the stripes in favour of a real alternative. Bring back the Tec!
Topics: SneakerFreak | 3 Comments »
January 24th, 2009 at 9:00 pm
Hi-Tec Silver Shadow, now that is a quality sneak
January 24th, 2009 at 9:27 pm
I had a pair of those back in the day…probably about 1985…and yes they were the business back then!!
February 27th, 2009 at 5:52 pm
i’m wearing a pair of 1st edition hitec squash now! i love these trainers, but the gum sole has started to corrode (sticking em in the washing machine didn’t help!). i’m desperately trying to find another pair in a size 9. if anyone knows, please email me @ lee@leeholden.co.uk
thanks
lee
ps. you said nobody famous wore them. tom cruise wore a pair in the classic film ‘risky business’.